Tesla Semi heading to Europe, according to job posting

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Tesla Semi parked outside
A new job posting indicates Tesla is looking for a Business Development Manager for its now-confirmed European Semi program. The position is located in Berlin or at the company's Europe headquarters in Amsterdam.
Tesla

Tesla is gearing up to bring its battery-electric Semi to Europe, a recent job posting on Tesla's official website confirms. Because Tesla lacks a media relations department, it's not possible to seek addition clarification but it appears the US-based manufacturer is laying the groundwork for the Semi's European future.

The post, which can be read here, states the company is seeking the position of Head of Business Development - Semi Truck, a full-time role that will be based in either Amsterdam or Berlin. Tesla's European headquarters is located in Amsterdam. 

The job posting states the company is seeking "a Business Development Manager in Europe to build/maintain customer relationships and plan for Tesla's future Semi Truck deployments. This person will regularly meet with prospective European Semi customers to understand their use cases, needs, and duty cycles."

Some additional responsibilities will include:

  • Identify strategic fleet sales opportunities in the European market and total addressable market 
  • Work with customers to characterize their duty cycle and determine if Semi is an operational fit 
  • Communicate vehicle and chargings specs to customers 
  • Relay and maintain customer requests and feedback to program and engineering leads 
  • Manage customer relationships, fleet sales accounts, and eventually sales contract negotiations 
  • Provide customer and market insights to inform Tesla’s growth in the EU 
  • Work with internal policy team on commercial vehicle priorities and industry guidance and manage Tesla deliverables for customer grant reporting and implementation requirements 

No additional information was provided, such as when the Semi will arrive on Europe's shores. Its presence in the U.S. is very limited, despite having around 2,000 total reservations. At present, only PepsiCo has received some of its Semi order. Those vehicles are currently running routes in the Modesto and Sacramento, California areas, allowing Tesla to gather critical data about how those Semis are operating. 

Late last month, Dan Priestley, the head of the Semi program, released a rendering of what the completed Semi factory in Nevada will look like upon completion in 2025. Tesla eventually aims to build 50,000 units annually. 

Tesla will at some point begin taking reservations in Europe for its Semi. Those prospective buyers should be aware of scammers already trying to fool American truck fleet operators. Clean Trucking has the exclusive story

Jay Traugott has covered the automotive and transportation sector for over a decade and now serves as Senior Editor for Clean Trucking. He holds a drifting license and has driven on some of the world's best race tracks, including the Nurburgring and Spa. He lives near Boulder, Colorado, and spends his free time snowboarding, climbing, and hiking. He can be reached at [email protected].

Hydrogen Fuel Cell & BEV Survey
The following survey was sent as a link in an email cover message in February 2023 to the newsletter lists for Overdrive and CCJ. After approximately two weeks, a total of 176 owner-operators under their own authority, 113 owner-operators leased or assigned to a carrier and 82 fleet executives and 36 fleet employees from fleets with 10 or more power units had completed and submitted the questionnaire for a total of 407 qualified responses. Cross-tabulations based on respondent type are provided for each question when applicable.
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